Semrush is a complete digital marketing research/SEO tool. It shows you where and how your competitors have become successful. That information helps you to understand what you need to do to rank your site.
This tool helps you research keywords for a blog post, guest post, press release, Amazon review, and Google ads. To make SEO-friendly content, the keyword is the most important thing. And in this case, Semrush helps a lot. Though some free keyword research tools are available, those tools can work so well than the Semrush magic tool.
Semrush review 2021[June Update]
In our Semrush review, we will discuss each of Semrush features. We will also inform you how to use Semrush, its benefits, optimize your site, its price details, and so on.
So keep reading this Semrush review in-depth to know every aspect of Semrush.
What is Semrush?
Semrush is an SEO tool that is a complete marketing toolkit for SEO professionals. Its interface is easy to use which provides powerful SEO features for marketing professionals.
Typically, it does your keyword research, ad research, keyword strategy tracking, SEO ranking checker, backlink opportunities, and market explorer.
Also, it has a tool to track social media statistics. This allows you to create scheduled posts for all your social media channels.
Its interface is visual, and graphs are generated automatically. Moreover, you can compare domains by clicking and conduct competitive analytics. It even has SEO Writing Assistant features.
This will allow you to optimize your content based on your Google Top 10 competitors. As a result, you’ll be able to restore readability to your content, maintain your brand voice, and test your content for originality.
Semrush’s extensive features include a PPC keyword tool and an ad builder. Through this, you can search for creative advertising ideas for templates.
It even helps you create responsive HTML ads to promote your Google Display Network. Additionally, you can use the PPC Keyword tool to collect keywords across multiple channels. Plus, you can polish your keyword list with recommendations.
Semrush is suitable for small businesses to large enterprises with an extensive web presence. In addition, companies like Philips, Forbes, PayPal, Hyatt, etc., use this tool.
Also, it provides integration with useful tools such as Google Analytics, CPC Ads, Competitive Analysis, and Google Search Console. Semrush has more than 46 million domains and a huge database of 120 million keywords.
In addition, Semrush provides SEO-related services to help you learn more about SEO and keep developing the best practices.
Features of Semrush
One of the most important aspects of Semrush is its SEO and keyword analysis features. You can use its features to improve your business. You can also use some of its free SEO tools.
But, First, starting with competitor analysis, you can explore something completely different.
The feature list of Semrush is huge and useful. Here are the most effective and powerful features:
1. SERP Properties Tools
The most powerful Semrush feature is the asset of SERP features in position tracking tools. This feature is very effective in improving rankings.
This will scan your tracking campaign and optimize keywords. It also helps our SEOs to target featured snippets and understand the terms of the target.
In my opinion, this Semrush feature is beneficial because it helps me work most effectively.
2. On-page SEO checker
One of the most effective features of Semrush is the on-page SEO checker. This tool helps to increase the organic ranking of the top-performing pages. Therefore is very important to get competitors’ analysis with your pages along with your effective steps.
3. Keyword Alerts
A great feature is the ‘alerts’ option that allows you to set notifications for when keywords leave or enter a specific position. With this tool, we can track the detailed keywords for each of our articles.
Moreover, you can work to restore the rankings that you have worked so hard to achieve.
4. Project Dashboard
The Project Dashboard is the most powerful of Semrush’s amazing tools. It helps to visualize all the data in a short area. Basically, it tracks rankings, volumes, and other metrics through the project.
You need to set up your projects and include the URLs you want to track. Then Semrush will keep a record of your progress continuously.
5. Backlinks Gap
The Backlinks Gap feature is useful for tracking competition and exploring new backlink opportunities. It searches for links to targeted pages to find strong domains.
This tracking process is intuitive and saves a lot of time. In addition, Semrush’s backlink analysis helps to quickly evaluate the given domains.
6. Competitive research analysis
This feature of Semrush keeps you informed about how your competitors are generating their traffic. This provides a huge opportunity for you to target the same keywords by researching where competitors are ranking on Google and which articles. As well as helping to focus more effort on launching better content and creating better links.
7. Keyword overview
The Keyword Overview tool is the most powerful tool that is effective in improving search rankings. This tool provides instant insights into the use of specific keywords.
More effective keywords require different content strategies than competing keywords.
After all, you can use the most powerful feature to track and improve your search rankings.
8. Keyword Magic tool
The Keyword Magic tool is one of the most effective keyword research tools and makes it easy to identify keyword opportunities. They also include a competition score.
With this tool, you can choose more than 10 keywords. Also, any keyword will look for the best and highest conversion rate for your daily budget. In addition, This allows you to search for keywords that target your specific location.
9. Topic research
Topic research analyzes the content of your competitors and provides ideas for content writing. This is great for intense content writing techniques. It even helps in social media marketing.
10. Content optimization
The Content Optimization tool looks for a keyword with less competition. This will analyze your top competitors on Google for your keywords. Here you can find out which text to add to your post. As a result, you can post more competitively on Google.
How to use Semrush?
Semrush is easy to use and finds all the information quickly. Its tools work to improve efficiency in SEO optimization, find competitors, and much more. Each section has a dashboard that lets you search. Generally, with one click, you can quickly go to categories.
As well as each unit contains general information that will help you make a decision. You simply enter a keyword in the ‘Keyword Overview’ tool. You’ll see on Google the number of searches per month for that keyword and the Keyword Difficulty score.
The overall Semrush review is that I can quickly compare my required insights and the results are mostly accurate.
Benefits of using Semrush
1. Monitoring and managing online visibility
Semrush reveals how visible your brand and content are on the web. It lets you see your traffic and keywords. Semrush includes CPC maps, domain comparison, brand monitoring, on-page SEO checkers, backlink audit tools, and other visible tools, including organic traffic insights. You’ll be able to monitor your online visibility with just a few clicks.
2. Social media marketing with SEO
Semrush’s system includes social media tools. Thus, it encourages digital marketers to incorporate social media marketing with SEO efforts.
These features allow you to monitor your brand mention, brand reputation, and interactions. You can conduct a competitive analysis. So, you can easily integrate your social media marketing.
3. Advanced marketing strategies
The main benefits of using Semrush are related to developing your online presence. This will make you aware of the marketing strategies for promoting your company. Different aspects of digital marketing, SEO, and social media can be controlled by Semrush.
You can learn about the most used keywords and how to apply them. Moreover, you will be able to compare your online presence with your competitors.
4. Accurate data for search volume
Semrush provides basic tracking functionality with its location tracking tools. This allows users to purchase as many additional keywords as needed. It always provides accurate data for the search volume.
5. PPC Campaign Management
Semrush allows you to strategize, prepare, and implement PPC campaigns. It makes your job easier by collecting as many keywords as possible. Semrush helps you remove duplicate and unnecessary elements. It also helps you focus on things that are important to your audience.
6. Keep track of rankings
To increase the quality of your website, you need to increase your ranking on Google. From Semrush, you can find out which posts were most influential and which keywords were used the most. This makes your traffic more efficient. In addition, it connects to both Google Analytics and Google Search Console. Above all, one of the most powerful Semrush reviews is to keep track of your ranking on Google.
Optimize Your Site with Semrush
First, you need to work on what you need to improve on your own site. For that, Semrush prepares you to build your own site on a powerful platform.
1. Monitor your website
The first step is to take the monitoring tools to your site. Follow the steps below:
Projects> Add New Project. Now enter your information in the box:
Then click ‘Site Audit.’ Finally, Fill in the monitoring settings.
After waiting a while, you will be presented with a beautiful, complete overview of your site.
You can get the most in-depth observation here.
2. Collect benchmark data
It is a platform where you can track the performance of your site. As a result, you can be aware of what you need to focus on.
Type your site name in the search bar and select the Domain Overview option from the drop-down:
The dashboard has a wide range of results that make it easy to track good and bad movements.
3. SEO Ideas
This tool from Semrush is a great one for me. It analyzes every page of your site and gives you instant effective SEO advice.
Projects > Select Site> then click on SEO Ideas.
Clicking on the Ideas button opens a new page. Here you will find keyword options, potential page improvements, and backlink opportunities from specific sites.
4. Identify your organic search competitors
To identify your organic search competitors, first follow these steps:
Domain Analysis> Full Menu> Organic Search> Show Competitors
Here enter your domain name in the search bar.
Here you will find a complete breakdown of your competitors:
This list of competitors will take you to the next step.
5. Competitors overviews
Select three sites from the list of competitors at the bottom of the analysis. Then click on CTRL and site links.
Here, you will find all the top keywords, backlinks, competition, and how they are ranked.
Semrush pricing details
If you want to work as an SEO professional, Semrush is a must for you. In particular, each of its features will enable you to take your investment to a higher position.
Here is Semrush’s pricing plan:
Pro – 119.95$ per month. It is made for small companies and startups.
Guru – 229$ per month. This is for agency and medium-sized businesses.
Business – 449.95$ per month. It is basically the best for any company, big business, and e-commerce management.
Enterprise – This is suitable for large, fast scaling brands.
There is also a free Semrush tool that allows you to have a free trial for 14 days.
FAQs- Frequently Asked Questions
What is Semrush used for?
Semrush is a powerful SEO and search engine marketing tool that gives you all the necessary data you’ll need. It is suitable for SEO, PPC, SMM, keyword research, competitive research, content marketing, marketing insights.
Is Semrush good for keyword research?
Yes! Keyword research is an essential part of site ranking. At Semrush, you will find different ways to collect the best keywords. It is an easy-to-use keyword research tool that provides all the keywords you need for SEO.
Is there a free Semrush trial available?
Yes! The Semrush tool provides a free trial for a few days. However, you can develop your SEO skills by using paid versions.
Final Thought
In my opinion, Semrush is an essential tool for those who are working with SEO. Hopefully, you understand from our full Semrush review how effective it is to rank websites on Google.
Basically, Semrush offers keyword research, site auditing, content creation, competitive backlink analysis, and much more. So in Semrush Review 2021, we can say that it is the best way to keep a site at the top of the rankings. So Don’t be a delay! Get started using it to improve your SEO skills and the condition of your site.